ITV orders Dannii Minogue fashion documentary
ITV has ordered a new series following singer and X Factor judge Dannii Minogue as she launches her own fashion range.
ITV2 commissions a brand new series: Dannii Minogue: Style Queen ITV2 has exclusive access to one of TV’s biggest and most talked about stars, Dannii Minogue as she prepares to embark on one of the biggest challenges in her career and a brand new chapter of her life – launching her brand-new fashion range Project D. Dannii Minogue: Style Queen, will give viewers behind the scenes access with TV star Dannii Minogue, as she allows cameras access in the run up to her dream business at the same time juggling all the other important elements in her life; TV, music, red-carpet events, modelling, writing her autobiography, her boyfriend Kris, travelling between London and Australia for Australia’s Got Talent – and her most important job – her impending motherhood.
“Fashion has been a passion of mine since I can remember. I’m thrilled to be working with ITV2. It’s an incredibly personal project for me and the cameras have been with me every step of the way. This is a really exciting time in my life and I’m looking forward to sharing this with the viewers.”- Dannii Minogue
In this three part series, the cameras will also be invited behind closed doors to find out more about the person behind the headlines. ITV2 viewers will see the real Dannii – against the backdrop of launching Project D, juggling life, work, home and family, providing a unique further look into the real Dannii, under pressure and as we’ve never seen her before. Having graced the covers of the some of the world’s most iconic publications, including Instyle and Glamour, winning over a legion of fans on The X Factor, Dannii along with business partner and best friend Tabitha Somerset Webb prepare to face the runway head on and unveil their brand new collection. The cameras will follow their intrepid journey as they take their first collection from the drawing boards to the shop floor.
Dannii knows her Lanvin from her Louboutins having appeared on numerous best dressed lists. She has been crowned one of the world’s most impeccably dressed women by fashion bible Vogue, one of the best dressed in the world by the readers of Glamour and the second most glamorous celebrity in the world by Max Factor. Likewise, in February this year, Dannii was bestowed with the ‘Best TV Star’ accolade at the prestigious Elle Style Awards in London – chosen by readers and presented to her by sister Kylie – and ‘TV Personality of the Year’ at the Glamour Awards earlier this month.
“We are delighted to be working with Dannii Minogue on this fantastic new series. Dannii truly embodies the essence of the ITV2 audience as she approaches all aspects of her life with her infectious manner. As well as providing the viewers an exclusive peek into the lives of one of TV’s most talked about stars, the series will also capture her journey into the intriguing world of fashion.” – Claire Zolkwer
Dannii Minogue: Style Queen is commissioned by Claire Zolkwer, commissioning editor Entertainment, ITV. The series is an ITV Studios Production in association with Communicate Productions executive producers Jo Scarratt, ITV Studios, and Steve Vizard, Communicate Productions.