Christine Bleakley and Adrian Chiles present last Daybreak together
Christine Bleakley and Adrian Chiles presented their last edition of Daybreak this morning as both exit the struggling breakfast programme to concentrate on prime-time work for ITV.
Daybreak has become a daily bore with viewers turning off ITV for BBC Breakfast.
It was reported last week that the two presenters would exit Daybreak today (Monday 5th December) rather than in the New Year as previously believed. ITV announced last month that the duo were stepping down from the much maligned programme to concentrate on prime-time commitments for the broadcaster. Their departure from the series comes just over a year since they were drafted in to front the GMTV replacement series amid high hopes from ITV of success and ratings glory; by the end of Daybreak’s first week on air those hopes had been squashed.
It’s been a very long year for Bleakley and Chiles in terms of negative press stories regarding Daybreak and their futures on it. Several times since it was launched the press alleged the two would be axed and the show revamped to boost its ratings. That happened just a few weeks ago when ITV decided to pull the two off the morning slot and give the format a revamp – though just who will replace the duo has yet to be announced.
Chiles and Bleakley on BBC One’s The One Show, ITV failed to recapture its popularity.
Adrian Chiles will continue to front ITV’s football coverage as well as That Sunday Night Show. Christine Bleakley will co-present Dancing on Ice with Phillip Schofield in January replacing Holly Willoughby. The skating competition is undergoing something of a revamp with Jason Gardiner and Emma Bunton exiting as judges and Louie Spence and Olympic skating champion Katarina Witt replacing them.
So how did Bleakley and Chiles say bon voyage to Daybreak? Well with very little fanfare indeed. There was no “best of” bits…but then there wouldn’t be, would there? Instead just minutes before the programme ended the presenters confirmed to viewers it was their last edition and thanked the production crew. ‘We would just like to say thank you to the rest of the on air team.‘ Adrian said while Christine adding ‘And especially to all of our production staff.’
BBC Breakfast remains king of the morning ratings, Bill Turnbull is one of the regular presenters.
Exactly who will replace them on Daybreak remains unclear; Natasha Kaplinsky, who joined ITV News earlier this year, was an early contender but has seemingly ruled herself out. Former GMTV host Eamonn Holmes was also an early favourite but has reportedly signed a new deal with Sky News to continue presenting Sunrise. Other names suggested by the media include Sian Williams, Chris Hollins, Gethin Jones and Helen Fospero.