Anthony Joshua has recently been challenged by Peperami Chicken Bites to find love at first bite, taking part in a unique dating experiment that matches the superstar with singletons, based on food preference alone.
“Working on the Peperami love at first bite campaign has been great. I really enjoyed the shoot day, meeting so many nice people and best of all being able to sample some amazing dishes that I was lucky enough to have cooked for me. I have of course been aware of the brand since I was a kid when it was in my lunchbox so it was a pleasure to be involved.” – Anthony Joshua
It has long been said that a man’s stomach is the way to his heart, but as it turns out, the same could probably be said for women. A new study of a cross-selection of UK singletons has unveiled that it is a case of ‘love at first bite’ for more than one in five asked after they admitted they decide whether to continue dating someone – based on their food preferences.
To see how far food really goes in finding love, Anthony Joshua has taken part in a unique dating experiment where the heavyweight champ is matched with complete strangers, connected only through their love of the same foods and flavours.
Commissioned by Peperami Chicken Bites, the experiment follows a recent survey, where thousands of singletons unveiled that they would only consider a future with someone if they shared the same taste in cuisine and are considered ‘food compatible’.
“My last date was in the boxing gym…with boxing, I am married to boxing really. I don’t really do dates, I am not really interested in it. I am much more in to just being in relaxed situations and developing friendships. I don’t think my schedule plays any part in really I just don’t put pressure on situations.” – Anthony Joshua
While his career and love of sport is his life, Anthony also has a love for good food that, as he says, ‘was a big part of the reason I enjoyed being involved in this campaign.’
You can try his date night dinner grub with the recipe below:
Jollof Chicken and Rice
Makes: 2 bowls | Preparation time: 5 minutes | Cooking time: About 30 minutes
2 x 50g packs of Peperami Pep’d Up Chicken Bites
1 tablespoon of sunflower oil
1 small onion, chopped
1 clove of garlic, crushed
200g chopped tomatoes, from a can
1 red pepper, deseeded and chopped
1 tablespoon of tomato purée
Salt and freshly ground black pepper
½ teaspoon curry powder
½ teaspoon ground ginger
½ habanero or scotch bonnet chilli, deseeded
300 ml chicken or vegetable stock
1 bay leaf
1 sprig of fresh thyme
125g easy cook long-grain rice, rinsed under cold water
- Heat the oil in a large pan and cook the onions and garlic, over a gentle heat, for 4-5 minutes until soft.
- Stir in the chopped tomatoes, red pepper and tomato purée, then season with salt and freshly ground black pepper. Add the chilli and curry powder, bay leaf and thyme, then pour in the stock.
- Bring to the boil, then reduce the heat and cover and simmer for 5 minutes. Add the rice to the tomato mixture, bring back to the boil, then reduce the heat to low. Cover and simmer for 20 minutes, stirring occasionally, add the Pep’d Up Chicken Bites and cook for a further 5 minutes or until the rice is cooked and most of the liquid has been absorbed.
- Divide between 2 bowls and serve immediately.
Note: This mouth-watering one pot rice dish is super spicy, so if you prefer less heat choose a milder red chilli.